When hiring a horse hauler, you’re trusting someone with your animal’s safety. It’s not enough to take their word for it—you need outside confirmation. One of the most reliable sources? Google Business reviews. Here’s how to use them and what to watch out for.
Why Google Reviews Matter
Google reviews are harder to fake than social media messages or private “references.” They are:
- Publicly viewable
- Tied to verified Google accounts
- Connected to a registered business listing
- Time-stamped and often include photos or detailed feedback
Scammers usually don’t take the time (or have the ability) to build a legitimate Google Business profile with verified customer reviews.
What You’ll Find in a Legitimate Profile
A trustworthy hauler’s Google listing should include:
- A clear business name and logo
- Business category (e.g., Horse Transport Service)
- Location or service area
- Phone number and website
- Multiple reviews from different customers, ideally over time
- Responses to customer feedback
If the hauler doesn’t have a listing or only has one or two vague reviews, it’s worth looking deeper.
Red Flags to Watch For
- No Google Business listing at all
- Only 1–2 reviews, especially if they’re vague or short
- All reviews posted within a short time window (indicates fakes)
- Overwhelmingly positive reviews with no detail
- Listing name doesn’t match the hauler’s Facebook name or email address
Cross-check names, phone numbers, and website links to make sure everything matches up.
How to Search Smart
- Google the hauler’s full name or business name
- Add “horse transport” or “hauling” if needed
- Look for a right-hand side business panel (that’s the official Google listing)
- Scroll to the reviews section
- Check dates, names, and review depth
You can also search “[Hauler’s Name] + reviews” to see feedback on other platforms.
Ask Directly
If a hauler claims to be legitimate but doesn’t appear on Google, ask:
- Do you have a Google Business listing?
- Where can I read independent reviews from past clients?
- Are you listed on any verified hauling directories?
A real hauler won’t hesitate. A scammer will make excuses.
Conclusion
Google reviews are a fast, reliable way to confirm that a hauler is who they claim to be. Don’t skip this step—use the information available to protect your horse and your money.