Scammers posing as horse haulers often know buyers want reassurance—so they offer “references.” But these references are often fake, staged, or even part of the scam. Here’s how this tactic works, why it’s convincing, and how to verify whether a reference is real.
The Setup
You ask the hauler for proof they’re legitimate. In response, they send:
- Screenshots of glowing reviews
- Contact info for “past clients”
- Facebook messages from “satisfied customers”
- Links to social media posts with praise
At first glance, these references appear genuine. But many times, they are:
- Friends helping the scammer
- Fake accounts
- Fabricated screenshots or copied content from other haulers
Why It Works
Scammers understand that real haulers rely on word-of-mouth. They know buyers often trust recommendations, especially in a niche industry like horse transport. By supplying “references,” they bypass your hesitation and pressure you to commit quickly.
How to Spot Fake References
Look for these signs:
- No last names or traceable contact info
- Reluctance to let you call or speak with a reference directly
- Only text-based messages or screenshots (not public reviews)
- References who only respond via Facebook messages and have no profile history
- Profiles with no mutual friends, activity, or tagged photos
What You Should Do
Instead of relying on what the hauler sends you:
- Check public platforms:
Look for reviews on Google Business, Yelp, or HaulerBoss.com. Public reviews are harder to fake than private messages. - Ask for DOT and MC numbers:
Real haulers have verifiable records with the FMCSA. Use https://safer.fmcsa.dot.gov to check. - Request direct contact:
Ask to speak to past customers by phone. If the hauler refuses or only provides messaging options, that’s a red flag. - Search their name online:
Real haulers often appear in forums, directories, or local business listings. Scammers usually do not.
Trust But Verify
Even if a hauler has a website or Facebook page, that doesn’t mean the references are real. Anyone can post unverified “testimonials.” Make sure you see:
- Multiple reviews on third-party platforms
- Recent activity
- Consistent hauler name across platforms
- Verified business licenses or credentials
Conclusion
References can be faked, but verified history is harder to forge. Don’t trust a few messages or screenshots—do your own research. Real haulers welcome scrutiny. Scammers avoid it.